NSL Launch — In June 20016 we launched Nordic Spirits Lab, a new brand and platform for collaboration, experimentation and innovation.
We are back from Stockholm where we facilitated the launch of Nordic Spirits Lab together with some of the most respected people in the spirits industry – from Tony Conigliari (The Drinks Factory), The Future Laboratory, Sayan Isaksson (chef), and a team of wonderfully talented, leading mixologists from all capitals of the Nordics.
Nordic Spirits Lab is a platform for collaboration, experimentation and innovation. Wonder Agency created the concept, including business model, strategy, naming, product innovation, design and brand communications.
“All ideas are good, because they move you forward.”
Sayan Isaksson - Chef for the Nobel dinner 2015